ControlUp Company and Innovation Day - Dubai 8th January 2026

Innovate Your Hybrid Work Experience

Stop Guessing. Start Innovating.

You might think you know ControlUp. It’s time for a major update.

The modern Digital Workspace is a maze. From traditional desktops to Cloud PCs, SaaS apps, and everything in between—the sheer number of options is creating unprecedented complexity in support, cost, and the overall employee experience.

In the past 18 months, we’ve completely redefined our platform. ControlUp is no longer just a VDI monitoring tool; we are now recognized as the market-leading Digital Employee Experience (DEX) platform, providing a comprehensive IT operations and automation engine that supports everything your organization uses:

  • Windows, Mac, and Chrome OS
  • VDI, DaaS, and Cloud PCs
  • SaaS Applications and Unified Communications

We’ve consolidated critical IT functions so you don’t have to pay for, or manage, countless point solutions. At DEXChange Dubai, you’ll see how we’ve integrated remote control, patching, and vulnerability assessment right into the platform.

This primarily technical day will feature:

  • Vision & Strategy: An update on our company growth, direction, and why we’ve invested heavily in becoming a DEX powerhouse.
  • Deep Dives: See our newest features in action, focusing on real-world use cases you can apply immediately.
  • Roadmap: Get an exclusive look at what’s coming next and how it will impact your Digital Workspace strategy.

Stop wasting time managing tools. Start automating success.

Come spend an informative day with the UK/I ControlUp team. We’ll provide lunch and host a complimentary happy hour afterward to connect and discuss all things DEX.

Ready to see the future of IT automation?

Agenda:

14:00-14:30 Registration & Welcome Coffee

14:30-15:00 ControlUp Vision & Strategy, Simon Townsend, SVP Marketing, ControlUp

15:00-15:30 Live Technical Demo of ControlUp

15:30-16:00 Product Roadmap – What to expect in 2026

16:00-18:00 Nibbles & Cocktails

RSVP Today! Space is limited and attendance is by invitation only to ensure an exclusive, engaging experience.

Thank you for registering for the Modern Workplace DEXchange! We look forward to seeing you in Dubai on 8th January 2026!