ControlUp & Advanced Digital Network Distribution Form New Partnership

ControlUp and Advanced Digital Network Distribution (ADN) are pleased to announce the signature of a new distribution partnership. The new agreement appoints ADN for the distribution of the ControlUp products through the territory of Germany, Austria and Switzerland (DACH). With more than 6,000 partners, ADN is one of Central Europe’s leading value-added distributors, specializing in cloud and virtualization, networking and security, storage solutions and unified communications.

Both companies operate in cloud and managed services, data center infrastructure, and the modern workplace market. Focused on high-end cloud services, technologies and solutions, ADN offers value-added services, such as technical training, workshops and certifications, pre- and post-sales support, and integration services. ADN supports a two-tier channel model and ships to managed service providers, cloud solution providers, system integrators, resellers, VARs, and ISVs. Joint marketing activities, presented in German, such as monthly webinars, give ADN partners in the DACH territory an exclusive view on ControlUp products and solutions. ADN employs dedicated ControlUp Academy instructors and presales engineers, ensuring a quick ramp-up phase when generating new partner business.

The other vendors in ADN’s portfolio include ControlUp key partners Microsoft, Citrix, Nutanix, IGEL, and NVIDIA. ControlUp adds their unique capabilities to optimize the digital employee experience with actionable insights, captured through real-time observation, to deliver best-in-class employee experience and productivity.

As a ControlUp Channel Partner, you can leverage the ADN Academy to get certified and achieve a higher partner level to qualify for rewards, higher discounts and boost your professional services around ControlUp solutions. The next certification/training courses are on Dec 6 – 7, 2021 (Virtual Classroom) and on Jan 24 – 25, 2022 (Physical Classroom in Bochum). Register here: